You can’t sell anything if you can’t be reached.
Learn how to write an artist statement → 7. The statement should always be written in the first person: it is different from a biography. Your artist statement speaks for you when you aren’t there to carry the conversation. Stay in touch with us! Our Newsletter is packed with inspiring stories, art tips, and Agora Gallery’s latest exhibition announcements. The biography & CV will help when applying to galleries, museums, competitions, or commissions. This information is particularly useful when you are using your website as a portfolio, which more and more artists are doing these days. You don’t need to only post images of available artwork, but you should make it very clear which pieces are available and which aren’t. This way, whoever downloads them, won’t be able to use them as their own. To protect your images, don’t forget to add a watermark with your name. It also makes your website more searchable through Google or other search engines. This information helps the visitor get a sense of almost everything they’ll need to know if they are thinking of purchasing the artwork. This is referring to the titles, medium, dimensions, price, and year of the piece. This doesn’t mean close-up shots of your artwork (though those can also be important). Remember, you should be viewing your artist site as a surrogate “open studio.” If you had somebody visiting your studio, would you show them a tiny, blurry Polaroid of your artwork, or would you show them the real thing? While you can’t perfectly represent your works in digital form (unless you are a digital artist, of course), you’d be surprised what a half-decent camera can do these days with the right tools. Do not post small, blurry, dark, or low-res images to your website. If you’re proud of your art, then show it. Keep your name/logo legible and bold, but the font/design should match your artwork so visitors can remember your name and associate it with your work. Creating a logo and placing it in the website’s header will help accomplish this. It should be visible at all times, no matter what page the visitor is on. Your name is your brand: it’s how people find you. Really, you should be including your name in your website’s URL, if possible. Every artist website needs these core elements, or else they may instantly turn away potential buyers: 1. What Your Artist Website Needsīefore you get too wrapped up in designing your page, make sure you have included the basics. There is a huge difference between and, and having a short, easy-to-remember URL is going to be a big marketing advantage down the line.
If you are just starting out, there is nothing wrong with getting set up with a free site on a hosted website, but once you’re really making a name for yourself, you’ll want to buy a domain name. Still, don’t assume it’s working: check for yourself before publishing your site. The best way to make sure it’s looking good on all devices is to use a “responsive” site (most themes will tell you whether or not they’re responsive). Just because it looks okay on your desktop in Safari doesn’t mean it’ll look great on a cellphone with Chrome. A responsive site will work on mobile & web Test Browsers & Devicesīefore your website is made public, test how it looks on different browsers. These sites offer visual-intensive templates that are built to make your art look great. Not only are there plenty of services that help you create your own personal website, but some are even specially designed for artists. Most people think that you need to be very tech-savvy to start a website. So how does one make a personal artist website? What should it look like? How much information should you include? We answer these questions and more.īuild Your Artist Site: Don’t Do It Yourself Finding these websites is what allows us to keep our gallery filled with such a range of artwork from across the globe: a diversity that has proven fruitful in attracting and maintaining our collectors’ attention.
Many professional relationships between Agora Gallery and artists began through artists’ personal websites. An artist website is like a studio visit: it’s an opportunity for people to see all of your artwork and learn about you as an artist. The main difference between an artist website and a studio visit is, of course, that your website is always open and anyone from anywhere in the world can come in. From art students to internationally-acclaimed artists, the key to being successful in this art world is to set yourself up with an artist website.